Chances are… you’ve been on the lookout for some powerful brand advocates to share your company’s blog content and content on LinkedIn, but they were sitting right in front of you the entire time.

How’s that possible – you ask?

already use their social media to share their thoughts on their employers, so why not ask them to share updates related to your brand that could actually generate traffic and leads?

it is known that people pay their social connections more attention than official marketing campaigns. Meaning, techniques like this can result in 10 times more traffic, and 30% more leads – depending on your employee’s volume and influence.